A federal judge in California has ordered MGA to stop selling its Bratz dolls and even banned it from using the Bratz name. U.S. District Judge Stephen Larson decided that "hundreds of Bratz products infringe on copyrights owned by rival toymaker Mattel." He also ordered MGA to recall all Bratz dolls from stores and to destroy "specialized plates, molds and matrices" used in the manufacturing of the dolls. WOW. From the beginning this lawsuit between Barbie and Bratz has played like a twisted version of The Jerry Springer Show, in which the Bratz were asked, "Who's you're daddy?"
Turns out it was designer, Carter Bryant. A jury made the decision this summer that Bryant was indeed employed at Mattel when he came up with the Bratz designs. Mattel was asking for $1 billion in damages, which isn't so far fetched when you consider what the Bratz line has made (MGA is a private company, but revenue is said to be around $2 billion), and what the Bratz line has done to Barbie's sales (down over 10% since the Bratz debut).
Read the full story here.
3 comments:
This kinda made me happy... I feel bad for the designers and workers getting pinched this is silly mix up. But ug, those dolls were horrible.
Sorry, lol. I have a sense of schadenfreude here.
Thanks for the news, I'm enjoying your 'plog' here, and have one of your books in my cart at Amazon :)
Enjoy the book, Heather. The Bratz are horrendous and they're stolen. Hmmmm...
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